Have fun. Create.

The story of Joby starts in 2005, when we were founded by San Francisco Bay Area engineer and entrepreneur JoeBen Bevirt. Our first product, the infamous GorillaPod, was released the following year to immediate fanfare. The lightweight and flexible GorillaPod revolutionized camera support and reflects what Joby has always represented: creating tools that are functional and innovative, while being playful and easy to use.

10,000,000+ User
100+ Patents
150+ Products

Have fun. Create.

JOBY is about enabling creativity without limits. Wherever you go, however you create, whatever the world throws at you—JOBY is there to support the shot.

150+

We believe that great design starts with a user-centric approach.

Empower

Born in California. Built for Adventure.

100+

Core Patents. Guaranteed Innovation.

Our Story

Since then, we’ve continued to build our legacy and shape the content creation world, day after day. Just like we did with the GorillaPod, we’re constantly introducing new innovations in smartphone and camera support (Telepod, GripTight), microphones (Wavo), and LED lights (Beamo).

We meet the demands of working video professionals and content creators who need reliable and versatile tools in unpredictable real-world environments. In other words, our products are built to keep up with how people actually shoot.The same California spirit that Joby was founded on–the special west-coast blend of functionality and fun–still drives us today. Our cleverly designed camera tools are built to be adaptable and flexible (sometimes literally) to what creators need, while still being made with a fun and playful design philosophy.

At the end of the day, Joby is about enabling creativity without friction. Wherever you shoot, however you create, whatever the world throws at you–Joby is there to support the shot.

10,000,000+

User

150+

Products

100+

Patents

MISSION
JOBY empowers effortless creativity with tools that move like you do. Designed for adventure and play, our products blend function with fun to fuel your creative journey.
VALUES
JOBY designs durable, versatile tools for effortless creativity on the go. We build for adventure, committed to adaptability and sustainability—so your creativity never has to compromise.
CULTURE
Adventure-driven and fueled by innovation, we at JOBY embrace the California spirit of fun and creativity. We make tools for creators who thrive outdoors, embrace curiosity, and are always chasing the next adventure.